Potassium Nitrate
included for care of sensitive teeth.


WOOM+ · 75 ml
Toothpaste
WOOM TOTAL+ brings together everyday cleaning, enamel protection and care for sensitive teeth in one toothpaste. Its formula combines potassium nitrate, hydroxyapatite and 1450 ppm fluoride.
KEY INGREDIENTS
Purposeful ingredients.
Clearly explained.
included for care of sensitive teeth.
a mineral care ingredient; hydroxyapatite is naturally present in tooth enamel.
provides fluoride to help strengthen enamel and protect against cavities.
included for bacterial plaque control.
a vitamin E derivative used as a care ingredient.
YOUR ROUTINE
Brush twice daily and clean between the teeth. Follow the directions and age guidance on the packaging. Spit out after brushing and do not swallow.
CPC and zinc citrate complement the cleaning system for plaque control, while a fresh flavour leaves a clean feeling after brushing.
TOTAL+ is designed for a regular oral care routine with a combination of cleaning, mineral care and freshness. Potassium nitrate adds a component selected for sensitive teeth.
Fluoride helps support enamel remineralisation during routine care. Hydroxyapatite complements the mineral system; the product does not replace dental treatment.
BRING WOOM INTO YOUR ROUTINE